Benchmarking

Marina Vitale, Regional Legal Counsel, Hewlett Packard, Italy

In practise, benchmarking is a comparison method in order to assess and/or to evaluate a performance making a comparison with others performances of the same type. The comparison can be considered a basic element of the benchmarking process and it is very important to apply in the context of large multinational companies where comparison with other companies operating in the same market is essential to have a good overview of what is happening in the market and to achieve an adequate and effective business plan future program for that market.

Marina Vitale graduated in law at the University of Rome "La Sapienza". Since 2008 she has been working in the legal dept of HP with the registered office in Palo Alto California.

HP is a technology company that operates in more than 170 countries around the world. We explore how technology and services can help people and companies address their problems and challenges, and realize their possibilities, aspirations and dreams. We apply new thinking and ideas to create more simple, valuable and trusted experiences with technology, continuously improving the way our customers live and work.